Abu Dhabi: The Emirates News Agency (WAM) has signed two cooperation agreements with the Ethiopian News Agency and Viory International Video Agency to enhance joint media collaboration in news exchange. These agreements align with WAM’s commitment to strengthening its global presence as a trusted multilingual media provider.
According to Emirates News Agency, the agreements aim to foster stronger media cooperation among the signatories by facilitating the exchange of news and media content to achieve shared objectives, in compliance with applicable regulations and laws. The signing ceremony took place at the UAE Media Pavilion during the third edition of the Global Media Congress (GMC 2024), which runs until 28th November, in the presence of Dr. Jamal Mohammed Al Kaabi, Director-General of the National Media Office (NMO) and Acting Director-General of WAM.
The agreements were signed by Jamal Nasser Al Suwaider, Executive Director of the News Content Sector at WAM; Seife Deribe Endale, CEO of the Ethiopian N
ews Agency; and Zulayho Siddikova, CEO of Viory International Video Agency, in the presence of several officials and media representatives. Under the agreements, the parties will exchange daily news, photos, and videos for use and distribution on their platforms and those of their partners.
Dr. Jamal Al Kaabi highlighted that these agreements reflect WAM’s dedication to forging international media partnerships with leading global organisations, offering a sustainable media model based on collaboration to support shared media missions. Seife Deribe Endale, CEO of the Ethiopian News Agency, remarked that the agreement underscores the mutual commitment to producing purposeful media content that supports sustainable development in both countries and communicates global achievements through impactful media.
Zulayho Siddikova, CEO of Viory International Video Agency, praised the third edition of the Global Media Congress for its interactive sessions that address current media realities and the future of the secto
r. She noted that the Congress’s rich discussions and extensive international participation underscore its significance as a global event, reflecting the UAE’s leadership role in shaping the future of media.